style=”text-align: justify;”>I recently found out one of my close friends was a victim of domestic violence and abused when she was a child. Needless to say her story more than shocked me! Coming from a loving family and having a devoted and loving father, this just makes the idea of so many women and children being abused on a daily basis and denying it, refusing to leave this situation, a distant reality. So her story was a wake up call to me. Since then, I have been looking for opportunities to volunteer, help, make a difference, bring a strong message that leaving is possible, there is no shame in it and leaving is the best option!
So I jumped at the opportunity to participate in sharing all the amazing work Allstate Foundation is doing to bring awareness, as part of Domestic Violence Awareness Month in October, using the Purple Purse, as a symbol for domestic violence, symbolizing a woman’s way to escape the cycle of abuse by gaining financial independence. Now in its third year, The Purple Purse campaign has pledged to donate up to $350,000 to the YWCA for programs designed for assisting survivors of domestic violence and other women in need.
Through the campaign’s website : www.purplepurse.com, I learned that:
Domestic violence is an issue that impacts millions, but few talk about it. Purple Purse helps people carry on conversations and pass information about domestic violence and financial abuse by placing the power directly into people’s hands with a purple purse.
Domestic violence affects one in four women in their lifetime – that’s more women than breast cancer, ovarian cancer and lung cancer combined.
A majority of Americans agree that domestic violence is tough to talk about. More than one-third of Americans have never discussed the issue with family or friends and Purple Purse provides a conversation starter.
Lacking financial knowledge and resources is the number one indicator of whether a domestic violence victim will stay, leave or return to an abusive relationship.
For every purple purse passed through the end of October, The Allstate Foundation will donate $5 to YWCA. They’ll give up to $350,000 for programs aimed to help domestic violence survivors and stop the cycle of abuse.
1,300 purple purses filled with domestic violence information and facts will be distributed throughout the U.S.. Each purse has a goal of being passed between family, friends, community leaders, celebrities, media, and Allstate employees and agents sparking important conversations and raising awareness. The Allstate Foundation will donate $5 each time a purse is passed and checked-in at PurplePurse.com. So come, help us!
For more information also check out:
The Pass it on Facebook Page: http://on.fb.me/UHc3i6